Twitter Use in Mexico

Since Facebook saw such tremendous growth last year in Mexico, I thought it would be interesting to take a look at another player in social media.

Some Twitter facts:

-56% percent of Twitter users in Mexico are men, 44% are women (January 2010)

-As of August 2009, there were 32,000 Twitter accounts in Mexico, by January 2010 that number quadrupled!  As of July 2010, there almost 2 million accounts.

-49% of users connect via the web (others connect via TweetDeck, iPhone, Blackberry)

-Top four areas for Twitter activity: DF (Mexico City), Monterrey, Guadalajara and Puebla

-Women out-tweet men in Mexico (avg of 2.5 more messages per day)

-Top countries for conversations with Mexican twitter accounts:  Argentina, Spain, USA

-Tuesday is the top day for Twitter use in Mexico

*Info courtesy of Twitter in Mexico study by Mente Digital

I highly recommend using Twitter as a way to reach out to potential customers, mentors, friends, etc in Mexico.  The power of this social media tool is amazing.